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Marketing Level I 

Are you an Indigenous Entrepreneur wanting to learn about marketing to increase your business?

Are you an Indigenous Entrepreneur ready to unlock the secrets of successful marketing and propel your business to new heights? Look no further! Welcome to Marketing Level 1, where we dive deep into the world of marketing to equip you with the tools and strategies you need to thrive in today's competitive marketplace.

This course is an excellent launching pad for Indigenous people who are thinking of starting their own business, or for Indigenous business owners who are already operating a small business to learn how to best reach target buyers on and offline. 

 

In this comprehensive course, you'll explore the fundamental principles of marketing and discover how it can transform your business.

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From understanding the essence of branding to mastering the art of market research, each module is carefully designed to empower you with actionable insights and practical knowledge. But that's not all! We go beyond theory, offering real-world strategies tailored specifically for Indigenous entrepreneurs like yourself.

Modules:

 

  • Marketing is both art and a science:  Understanding marketing will help to expand a company's reach to build visibility in the marketplace. 

  • Understanding two growth pathways:  Learning about branding vs. marketing creates clear opportunities for growth.

  • Elaborating Data-driven messaging strategies: Market research provides data to tailor messages and know where to find ideal customers.

 

  • Paving the way for creating demand for products and services: A marketing plan is a company's roadmap to success.

  • Financial Savvy for Marketing Success: Budgeting and financial knowledge enable good fiscal management for business operations.

  • Harness the power of diverse communication channels: Knowing multi-channel marketing creates more opportunities to cohesively deliver a message.

Testimonial

Paul Natrall

Mr. Bannock

Squamish Nation 

"I wanted to say thank you to Activ8 and Loa for helping me to learn the tools to build my company. I took the business program in Squamish Nation territory. It was fun and very efficient.

Loa took the time to make sure we got what we needed to learn about marketing and sales. One of the best teachers and programs out there. Thank you!"

BC Indigenous Business Young Entrepreneur of the Year Winner in 2019.

 

I

  • Learn to leverage technology for greater reach without breaking the bank: Utilizing technology and free marketing platforms enables greater reach at less cost.

  • Understand how data-driven decision-making supercharges your marketing efforts: Measuring and using analytics empowers businesses to be more effective with their marketing efforts.

Investment: $3,200 per nation which includes 8-9 hours of class time over 1 or 2 days, coaching, prep and post-work.  Workshop timelines are customized to what will work best for your nation.  Materials, prizes and travel billed separately. 

Individual entrepreneurs interested in one-to-one training, please email edu@activ8inc.com with details on what you would like to learn.

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